I’m Dareen, a UX researcher and CX strategist who brings customer perspectives into product and service decisions.
A glimpse into the projects, questions, and experiences that have shaped my approach.
Bill settlement user journey · Before changes
Featured
Why were health insurance repayments low? Research uncovered mistrusted messages and a bug. Changes were followed by improved repayment and notification open rates.
Approach: User interview.
Explore the case
Feature prioritization matrix
02
What should a travel search engine build next? Research produced user insights and 14 feature recommendations, which the client prioritized in a workshop.
Approach: Survey, user interview, usability testing, stakeholder workshop.
Explore the case
Limited user interactions · Research findings slide
03
How could a school intranet better support staff? Our capstone team identified experience gaps and helped the client prioritize recommendations by severity.
Approach: User interview, expert review, secondary research.
Explore the caseI’m a psychology grad and lifelong learner with a background in UX design. Outside of work, I’m usually playing a video game, learning dance choreography, listening to K-pop and R&B, or trying out a new restaurant.
More about me
Currently Deep into a campaign in the video game Divinity: Original Sin 2.
Have an opportunity in mind?